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Press Release

Contact: Tamara Cabusas
DHC USA Inc.
(415) 908-1400 ext. 306
tcabusas@dhccare.com

JAPAN'S #1 CATALOG SKINCARE COMPANY
DEBUTS REVITALIZING MOISTURE STRIPS FOR THE EYES

DHC USA Inc. Introduces Soothing Gel Strips for the Eyes

SAN FRANCISCO, Calif., February 5, 2004—DHC, a Japanese skincare leader, continues its Midas touch with the unveiling of Revitalizing Moisture Strips: Eyes-special firming and moisturizing gel sheets to soothe and soften tired eyes. The gel strips are infused with a formula of olive leaf extract, aloe leaf juice, alpha arbutin (a brightening ingredient), and other beneficial ingredients to deliver nutrients directly to the delicate skin under the eyes. It is especially ideal for rejuvenating eyes that appear swollen, strained, or tired. To experience the strip's rejuvenating abilities, after cleansing and toning skin, remove the strips from the foil pouch and peel off the white backing. Apply the strips to the under-eye area and leave on for 20 to 30 minutes or overnight for more intensive treatment.

Revitalizing Moisture Strips: Eyes will be available at a special price of $5.00 for six pouches (each pouch contains two strips) through February 29, 2004, and thereafter at the regular price of $6.50.

"A great feature of these moisture strips is that they're enclosed in a pouch that can be placed in a handbag for travel. They can also be cooled by placing them in the refrigerator to enhance their puffiness reducing effect," says Gary Gauntt, President of DHC USA Inc.

Revitalizing Moisture Strips: Eyes are available by catalog or through DHC’s Web site. The products are also available at DHC’s kiosks, located in California at Stonestown Galleria in San Francisco, Valley Fair Mall in San Jose, Westside Pavilion in Los Angeles, Glendale Galleria in Glendale, and Arden Fair in Sacramento and at RAKUZA in New York City. And look for DHC at The Oaks Mall in Thousand Oaks, California, in February 2004.

Customers have the option of ordering online or by phone, fax, or mail, and they can have their products delivered straight to their home or office. And with every purchase, customers may make four selections from a wide variety of free product samples, including our most popular product worldwide, Deep Cleansing Oil.

Revitalizing Moisture Strips: Eyes ingredients: water, glycerin, sodium polyacrylate, pentylene glycol, sodium polyacrylate starch, dipropylene glycol, tartaric acid, aloe barbadensis leaf juice, olea europaea (olive) leaf extract, phenoxyethanol, alcloxa, morus alba root extract, glycine soja (soybean) protein, sorbitan isostearate, butylene glycol, PCA ethyl cocoyl arginate, alpha-arbutin, PPG-8-ceteth-20, acetyl tyrosine, pueraria lobata root extract, paeonia suffruticosa root extract, aloe barbadensis leaf extract, chlorella vulgaris extract

About DHC
DHC started in Japan over 20 years ago with just three very special products, including its famous Deep Cleansing Oil. Today DHC has over 150 products and is the most successful direct mail skincare company in Japan. DHC began its international expansion in 1997 and now makes its products available throughout the United States.

Note to the Editors
For more information on DHC USA Inc., visit the company's Web site at www.dhccare.com. Product samples are also available upon request. Please call Tamara Cabusas at (415) 908-1400 ext. 306, or e-mail her at tcabusas@dhccare.com.

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