Press Release

Contact: Patricia Bello
DHC USA Inc.
(415) 908-1400 ext. 306
pbello@dhccare.com

JAPAN'S #1 CATALOG SKINCARE COMPANY
PRESENTS NEW UR CREAM

DHC USA Inc. DHC USA Inc. Introduces Solution for Dry Skin

SAN FRANCISCO, Calif., May 1, 2003—Have you tried endlessly to rid yourself of the thick, uncomfortably dry skin and unsightly scales on your elbows, knees, hands, and heels? If you’ve lost all hope of being flawlessly smooth on the corners of your body, prepare to have your faith renewed.

DHC brings you new UR Cream, with its ability to moisturize ultra-dry spots and soften hardened skin. Using the dual-action powers of urea, a natural component of your body’s natural moisturizing factors, UR Cream adds essential moisture and exfoliates skin in one simple step. By loosening the buildup of protein bonds that cause flaky, rough texture, UR Cream’s 10% urea concentration (chemically synthesized) allows newer skin cells to surface softer, more moisture-absorbent, and instantly hydrated.

By smoothing a dab of DHC’s new UR Cream on your roughest, driest places, you’ll help them feel smoother, suppler, and more refined. UR Cream will be available at a special price of $6.00 for 2.1 oz. net wt. through June 30, 2003, and thereafter at its regular price of $8.00.

“This dual-action formula actually works to break the protein bonds that cause rough and callused skin and help soft, new skin come to the surface,” says Gary Gauntt, President of DHC USA Inc. “The cream is incredibly rich and helps bring back the smoothness to areas of your skin that need intense treatment.”

UR Cream is available by catalog or through DHC’s Web site. The product is also available at DHC’s kiosk in the Stonestown Galleria in San Francisco, California. Customers have the option of ordering online or by phone, fax, or mail and of having their products delivered straight to their home or office. With every purchase, customers may make four selections from a wide variety of free product samples, including our most popular product worldwide, Deep Cleansing Oil.

UR Cream ingredients: water, stearic acid, urea, glycerin, sodium PCA, behenyl alcohol, potassium, hydroxide, methylparaben, propylparaben.

About DHC
DHC started in Japan over 20 years ago with just three very special products, including its famous Deep Cleansing Oil. Today DHC has over 150 products and is the most successful direct mail skincare company in Japan. DHC began its international expansion in 1997 and now makes its products available throughout the United States.

Note to the Editors
For more information on DHC USA Inc., visit the company's Web site at www.dhccare.com. Product samples are also available upon request. Please call Patricia Bello at (415) 908-1400 ext. 306, or e-mail her at pbello@dhccare.com.

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