Press Release

Contact: Tamara Cabusas
DHC USA Inc.
(415) 908-1400 ext. 306
tcabusas@dhccare.com

JAPAN'S #1 CATALOG SKINCARE COMPANY
UNVEILS WIPE-OFF PENCIL

DHC USA Inc. Launches Correcting Pencil for Makeup

SAN FRANCISCO, Calif., November 14, 2003—DHC Corporation, a Japanese skincare leader, introduces new DHC Wipe-off Pencil, a unique dual-tipped correcting pencil that fixes makeup mistakes quickly and easily. One end is a smooth-gliding dissolving tip that removes makeup, and the other end is a soft rubber swiping tip that wipes the makeup and dissolving solution away. Wipe-off Pencil can remove smudged eyeliner, brow liner, water-based and waterproof mascara, and lip color in a matter of seconds.

DHC's Wipe-off Pencil is enriched with botanicals-virgin olive oil, ginseng, vitamin E, and aloe-and does not damage the delicate area around the eyes with harsh chemicals. To complement Wipe-off Pencil, DHC also introduces new Pencil Sharpener, which is uniquely designed to work with both ends of the Wipe-off Pencil or any makeup pencil, including eyeliner.

Wipe-off Pencil will be available at a special price of $5.00 for 0.08 oz. Net wt. through December 31, 2003, and thereafter at its regular price of $7.00. Pencil Sharpener will be available at $4.00.

"This two-in-one makeup tool is yet another innovative product from DHC," says Miles Perdiguerra, Marketing Director of DHC USA Inc. "Quick, clean corrections for a polished and professional look can be achieved in less than a minute. By simply gliding one end of Wipe-off Pencil over smudges and smears and swiping them away with the other end, you can quickly and completely erase mistakes. Plus it's non-greasy, so you can reapply makeup over the corrected area immediately."

Wipe-off Pencil and Pencil Sharpener are available by catalog or through DHC's Web site. The products are also available at DHC's kiosks located in the Stonestown Galleria in San Francisco, Valley Fair Mall in San Jose, Westside Pavilion in Los Angeles, and RAKUZA in New York City. Customers have the options of ordering online or by phone, fax, or mail and of having their products delivered straight to their home or office. With every purchase, customers may make four selections from a wide variety of free product samples, including our most popular product worldwide, Deep Cleansing Oil.

Wipe-off Pencil ingredients: mineral oil, synthetic wax, squalane, olea europaea (olive) fruit oil, ceresin, microcrystalline wax, tocopherol, retinyl palmitate, aloe barbadensis leaf extract, panax ginseng root extract.

About DHC
DHC started in Japan over 20 years ago with just three very special products, including its famous Deep Cleansing Oil. Today DHC has over 150 products and is the most successful direct mail skincare company in Japan. DHC began its international expansion in 1997 and now makes its products available throughout the United States.

Note to the Editors
For more information on DHC USA Inc., visit the company's Web site at www.dhccare.com. Product samples are also available upon request. Please call Tamara Cabusas at (415) 908-1400 ext. 306, or e-mail her at tcabusas@dhccare.com.

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