Beauty Philosophy
At DHC, we wholeheartedly embrace the Japanese concept of wabi-sabi that teaches there is beauty in imperfection. According to wabi-sabi, each of us is “perfectly imperfect.” We want to help you, and people everywhere, feel beautiful in your own skin.
DHC’s Beginning
What originally began in 1972 as an educational translation company in Japan, DHC (standing for Daigaku Honyaku Center) made its foray into skincare when a visionary Japanese entrepreneur had the idea to create superior skincare products utilizing organic olives. For over 40 years, DHC has fused the latest science with traditional botanicals in a quest to revolutionize modern skincare.
The Original Star Ingredient
The very first product in the DHC line was Olive Virgin Oil. One of the most nourishing oils in the world, olive oil is high in antioxidants, vitamin E and polyphenols. Because it hydrates without clogging pores, it has been a natural beauty mainstay for decades. Our olive oil comes from the organic olive groves in Baena, Spain, where the Flor de Aceite (flower of the oil) is carefully extracted from the crush before the first cold pressing, then ultra-purified in our state-of-the-art factories in Japan.
Time-Honored Japanese Tradition
Double Cleansing is a centuries-old ritual for achieving the most clean, fresh and incredibly soft complexion you’ll ever experience. An oil-based cleanser breaks down all makeup, oil and dirt and a foaming cleanser rinses away the rest. Double Cleansing is both effective and extraordinary, proving two is truly better than one.
A Cult Classic
Inspired by Japanese beauty traditions, DHC’s bestselling Deep Cleansing Oil ® is truly one of a kind. Its organic olive oil–based formulation binds with impurities to gently dissolve dirt, sunscreen, sebum and stubborn makeup, like waterproof mascara and eyeliner.
Ingredient Obsession
We are absolutely obsessed with the quality of our ingredients. Many of our products are formulated with organic olive oil, which is the cornerstone of our entire company. Today, we continue to source the finest, most innovative ingredients.
our beauty philosophy
“wabi-sabi:
perfectly imperfect”
There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.
our beauty philosophy
“wabi-sabi:
perfectly imperfect”
There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.
our beauty philosophy
“wabi-sabi:
perfectly imperfect”
There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.
our beauty philosophy
“wabi-sabi:
perfectly imperfect”
There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.
Our Ingredients
We at DHC like to have fun, but we get serious when it comes to products and what goes into them. We take pride in formulating our basic skincare using the best ingredients and technologies available, and without parabens, colorants, or added fragrance. Our entire line was founded on the principles our first product: Olive Virgin Oil. It’s sourced from organic Spanish olives that are handpicked when they’re most rich in nutrients. The oil is extracted from the crush before the first cold pressing, then carefully filtered in our state-of-the-art labs in Japan. The result is the premium, non-comedogenic, organic virgin olive oil we continue to produce today.
As part of our commitment to providing our customers with the best products, made with exceptional ingredients and renown Japanese innovation, we apply the same high standards used in obtaining our olive oil to all our ingredients. To learn more about our ingredients, please visit our Skincare & Ingredients Glossary.
Aloe
ORGANIC OLIVE OIL
VEGAN
Advanced peptides
Antioxidant
BOTANICAL